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7/7/07: Live Earth concerts officialGore launches massive effort to combat climate changePosted by Sarah van Schagen at 12:13 PM on 15 Feb 2007
The campaign begins with concerts on seven continents -- including one broadcast from Antarctica (not sure how that will work or how, exactly, it's environmental). Live Earth will then continue as a multi-year effort led by Gore to fight global warming by raising awareness on a mass scale. SOS is designed to trigger a global movement to combat our climate crisis. It will reach people in every corner of the planet through television, film, radio, the Internet and Live Earth, a 24-hour concert on 7/7/07 across all 7 continents that will bring together more than 100 of the world's top musical acts. Live Earth alone will engage an audience of more than 2 billion people through concert attendance and broadcasts. Below, some of the 100+ artists who will perform: Pharrell
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