Meetings, meetings who love meetings

Posted by David Roberts at 4:44 PM on 05 Dec 2006

Sorry for the lack of blogginess today. I've been in some marathon meetings about Grist's target audience, how to reach them, what they want, what we want to become, and how to select a concrete course out of the almost limitless possibilities in front of us. Heady stuff.

There's all sorts of interesting stuff going on out in the world, including a new report ranking carbon offset providers that has created quite a fuss in that sector. But alas, it shall all have to wait until tomorrow.

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"target audience"?

Gosh, here I always thought you all were "for the people, by the people," and all that. You know, "E pluribus unum." Which I think is Latin for, "You, your friends, and your friends' friends, all sitting together in the same booth and sharing the same three pizzas."

Chickens deserve our true friendship! So do fish! So do other sentient beings! Let us learn to be kind.

by caniscandida at 9:24 PM on 05 Dec 2006

Target

I have noticed a lot of grasping at so-called credibility in the discussion lately.

This seems to involve pandering to conventional wisdom that renewable energy is more expensive and only practical for maybe 20% of our power needs.

The Wright Brothers labored in anonymity for 4 years after they flew, giving up in despair for 2 1/2 years. Why?

Because of conventional wisdom. The New York Times, the army, and all of the media of their time ignored them as crackpots. For four years, until a marginal nature publication wrote a story on them.

This energy revolution is suffering from this same conventional wisdom syndrome. Drop that and your audience will grow. People need to know that modern day "Wrights" have the solutions that will work already.

http://amazngdrx.blogharbor.com/blog John Schneider, Northern Wisconsin

by amazingdrx at 9:19 AM on 06 Dec 2006

ADVERTISING POLICY

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